Customer satisfaction: set and meet customer expectations

Customer satisfaction is not a new concept. Business enterprises need to make sure the customer is satisfied and happy with the overall experience one had with the company.

One should find time for - reviews, analysis, customer satisfaction surveys etc

To save cost and for long-term value addition, customer retention will be a wise idea than customer acquisitions. To retain customers is vital, because they are more acquainted to the business and the product portfolios.

Repeat business from them and referrals will help to attract new customers to the business. Business should be open to and welcome feedbacks, comments, responses, opinions and views from customers. This would help to understand each other, better and establish better company-consumer relationships.

Thus understand key drivers of customer satisfaction and retain every customer, for the better.

‘Nine to Five Jobs’ OR ‘Sales and Marketing Jobs’ to secure a business career?

‘9 to 5 Office Jobs’ or 'Sales and Marketing Jobs' with TPR Enterprise Ltd Colchester to secure a career in Business? Choose yourself!

If to set up your own business is your dream, then the 5 phase growth opportunities at the Colchester based direct marketing company TPR Enterprise can help people achieve this dream.

The workplace culture and employee engagement activities to improve productivity

Business success depends on a lot of factors, and one is workplace/organizational culture. Employee engagement at the workplace is essential for productivity and efficiency.

As customer satisfaction is to business brands, employee satisfaction should be to companies/organizations. Customer satisfaction surveys help to review and analyze engagement rate of customers with any brand. Similarly, employee engagement surveys help to understand factors that affect workplace productivity and efficiency.

For desired business outcomes and organizational success, the following factors are crucial: employee involvement, commitment to work and job satisfaction.

Employee engagement practices within an organization are essential not only for motivation and retention, but even to establish/strengthen ‘Company-Employee’ relationship.

Quality workplace relationship, effective internal communication, rewards and incentives help to engage employees at work, for positive business outcomes.

If look forward to a fun workplace culture to learn and develop new skills and for career development/advancement opportunities in sales and marketing, then join TPR Enterprise Limited.

Welcome customer grievances and address criticisms, first

Every customer is unique and different. How does your organization handle customers that protest, grumble, criticize or raise objections for something? Of course, not many appreciate ‘criticism’ from customers.

Thanks to the Internet technology, now everyone can post comments and reviews on different social media and networking channels.

Most of the companies welcome only positive feedbacks and tend to close the eyes to negative feedbacks or reviews they get from customers.

Businesses should find time for customer grievances and try not to turn their back on any difficult (to please) customer.

Every customer adds value, some or the other way to business. Companies should encourage (direct) open communication with customers for feedbacks, comments and reviews and try to resolve complaints the best possible manner.

This would help to better quality of service and to develop business relationships with customers.

TPR Enterprise, for career and personal development

Join TPR Enterprise Colchester, for: 

• Unrestricted growth and career development opportunities for a secured future
• Structured personal development programme (Soft skills and employee personality development)
• Gain exposure working with clients from different industries and sectors (Full product training, coaching and mentoring sessions)
• International and National Training events to acquire new skills and knowledge
• Opportunities to travel (Educational tours and leisure trips)

We are hiring new talents at work. Contact us, right now.

Ethical marketing to build customer trust

Not many businesses apply ethical marketing to the business process or offer realistic facts about products while doing promotions.

Marketing helps to create awareness. Business enterprises need to convey real facts about their products/brands and not anything differently to grab consumer attention for a purchase.

Banners, billboards, TV and online ads often tempt customers with marketing messages. In most cases, customers fail to get what particular company promised through the advertisement, at the first place.

Does your company apply ethics in marketing to - build customer trust and enhance brand value?

Go the extra mile for customer loyalty and new customers

Business customers look for ‘some extra’ every time, be it on a - product purchase or service received from a company.

In a buyer’s market (with lots of brands), only the best will have the chance with customers. In such cases, companies should be ready to go beyond the efforts they put in otherwise.

Customers prefer value for money in everything. Through incentives and reward programs companies can try to retain customers and attract new customers to their business.

Card linked offers and loyalty-marketing programs encourage consumers for repeat visits. Through purchase history, companies can devise new strategies and provide customized offers.

What marketing strategy does your company use to manage a loyal customer base?